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Dental Marketing Tips & News

The DentalROI Dental Marketing Blog is dedicated to helping you to better understand dental marketing, news and information on the latest trends and updates, as well as tips and tools to help you grow your practice.

How We Can Make Your Site More Secure

Scott N. McMeen

Custom Dental Websites

Without robust safeguards, your dental website can provide easy pickings for hackers. Medical sites are particularly targeted by cyber crooks because they give access to a wealth of information about patients – financial details as well as clinical records.


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What Makes a Dental Website Bring in New Patients?

Scott N. McMeen

Custom Dental Websites

The best dental websites bring in new patients by generating high-converting leads that give you the best return on your investment.

They connect with potential patients on an emotional level and spell out in a compelling way the oral health benefits they’ll get by joining your practice.


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Benefits of Dental Membership Plans

Scott N. McMeen

Dental Membership Plans Software

A dental membership plan offers key advantages for both practices and patients. For dentists, it bypasses the hassle of dealing with insurance companies. For patients, it makes dental care more affordable.


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Setting up Dental Membership Plans 101

Scott N. McMeen

In-house Membership Plans

Offering your customers an in-house dental care plan can help to retain existing patients and attract new clients – including your share of the million-plus individuals in the States not covered by dental insurance.


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The Best 10 Different Ways to Promote a Dental Membership Plan Within a Dental Office

Scott N. McMeen

Dental Membership Plan Software

A dental membership plan can play a big part in developing patient loyalty and increasing your practice’s revenue. Offering annual in-office dental care plans directly to your patients also avoids the hassle of dealing with insurance companies and will appeal to those who may find it difficult to get insurance coverage – such as retirees and small-business owners.


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12 Easy Dental Marketing Ideas to Boost Your New Patient Count in 2020

Scott N. McMeen

2020 Dental Marketing Ideas

Without a solid marketing strategy, your dental practice is likely to lose out to the competition when it comes to attracting new patients. Dentistry can be highly competitive with several practices vying for business in the same location. Staying ahead of the field in the digital age calls for an effective online strategy to promote your dental office and generate new business.


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Top 10 Dental Marketing Ideas for Fall 2019

Scott N. McMeen

Fall Dental Marketing Ideas

With the arrival of fall in September, many people get into the swing of celebrating all things autumn. Folks are back in town after vacation, kids have returned to school, and everyone’s ready for the transition from summer to winter. It’s an ideal time to tap into seasonal activities in order to promote your dental practice to consolidate your business and attract new patients.


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