Dental Marketing Tips & News

The DentalROI Dental Marketing Blog is dedicated to helping you to better understand dental marketing, news and information on the latest trends and updates, as well as tips and tools to help you grow your practice.

PPC For Dentists - Pay-Per-Click Marketing

John E. Marks

PPC for Dentists

The main benefit of using Paid Advertising for your dental practice is that you will get INSTANT results. Once you give us the go ahead, we will have you on the top of page one of Google within minutes! With our custom phone numbers you will be able to see exactly which patients are calling from your paid ads.


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Benefits of Using Google AdWords for Dental Practices

John E. Marks

Google Adwords Certified

Dental practices looking for the fastest way to attract more patients have a powerful online marketing tool at their disposal: Google AdWords enables dentists to instantly tap into the enormous market represented by the huge number of potential patients who use Google’s search facilities when seeking dental treatment.


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How Your Dental Practice Can Benefit from Using Geo-Targeted Ads

John E. Marks
Geo-Targeted Ads For Dentists

For a local business like a dental office, a marketing campaign doesn’t need to reach out to a massive audience. The dental services you’re offering will be limited to a relatively small number of people living near your practice. That’s where geo-targeting comes in.


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How DentalROI Digital Marketing Can Help Your Dental Service Organization

John E. Marks

Dental Service Organization Marketing - DSO

Running the non-clinical side of a dental practice entails a lot of business administrative support including legal matters, accounting and procurement of equipment and supplies. However, one aspect of a busy dental service organization’s (DSO) role may tend to get overlooked or neglected among this heavy workload – marketing.


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Bing Ads for Dental Practices

John E. Marks

Bing Ads Certified

Dental practices that rely solely on Google AdWords for search engine marketing to attract new patients could be missing out on another powerful digital marketing aid.


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Facebook Advertising for Dentists

John E. Marks

Facebook Marketing Partner

Online social media platform Facebook provides a golden opportunity for dental practices to generate new patients. It attracts a large volume of visitors and boasts sophisticated targeting technology for advertisers.


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How Facebook Remarketing Can Help Your Dental Practice

John E. Marks
Facebook Remarketing for Dentists

Digital remarketing is a powerful tool that enables dental practices to remain connected with potential new patients who have visited their website but not yet come in to have dental work done. It allows you to place targeted ads in front of these people as they browse Facebook and Instagram.


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How to Deal with Fake Negative Reviews on Google

John E. Marks
Negative Dental Reviews

Establishing a solid reputation is vital for dental practices. It demonstrates the trust your patients place in you, and is key in attracting new clients.

In the digital age, online reviews like those on Google My Business (GMB) profiles are a crucial element of the trust-building process. However, fake negative reviews can be a major problem for small businesses like dental offices.


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Custom Dental Practice Video For Dentists

John E. Marks

"Tell me, I forget. Show me, I remember.” These words are part of an ancient Chinese proverb, and their wisdom has never been more relevant than today when it comes to getting your message across in the digital age. For businesses such as dental practices, the power of videos can no longer be overlooked: dental video marketing is now an essential tool in attracting new patients.


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Why are some dental websites more effective than others?

John E. Marks

Dental Website Design

Attracting new business was traditionally achieved through channels such as print, radio, and TV advertisements, but is now increasingly accomplished via the far-reaching influence of a strong online presence. Compared with conventional marketing, a dental website provides a far more effective means for a dental office to get its message across to potential patients.


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