Building a successful oral surgery practice requires a distinct approach. You offer specialized skills for complex procedures, and your patients often come seeking relief and reassurance. At DentalROI, we understand the unique challenges and opportunities facing oral surgeons. We offer specialized marketing solutions designed to attract informed patients, showcase your expertise, and cultivate a practice that radiates confidence.
Here's how we empower oral surgeons to thrive:
An Oral Surgeon's Website of Expertise:
SEO for Oral Surgeons
Paid Ads for Oral Surgeons
Social Media Management for Oral Surgeons
Reputation Management for Oral Surgeons
Local Listing Management for Oral SurgeonsFirst you need to decide on your goals. For some maxillofacial surgeons reaching stage 3 is their goal, while others may want to build to stage 5. How to market your practice depends upon what these goals are AND an accurate diagnosis of your practice’s top marketing opportunity. In the same way there is no one treatment that will fix all your patient’s problems, there is no one way to market an oral surgery practice. Your first step should always be to correctly diagnose your top marketing opportunity. A specialized marketing expert can help you evaluate the various marketing opportunities available by understanding your long-term goals and your current marketing situation. Give us a call to discover the marketing priorities that you should focus on first for your practice.
Call (208) 627-4225If you’ve been running an oral surgery practice for any length of time, you already know how unpredictable the patient flow can feel. Some months, the referrals pour in. Other months, your schedule has gaps. And while referrals will always play a role, the reality is that patients are searching for answers online before they ever pick up the phone.
That’s where a strong oral surgeon marketing strategy makes all the difference. With the right approach, you can show up when people are in pain, build credibility with dentists who refer, and position yourself as the local expert in complex surgical care. At DentalROI, we’ve been helping oral surgeons do just that—consistently and predictably attract the right patients while building a reputation that lasts.
Most people don’t think about oral surgery until they suddenly need it. Maybe it’s a teenager with impacted wisdom teeth. Maybe it’s an older patient finally deciding to replace dentures with implants. Sometimes it’s a middle-aged adult dealing with jaw pain that won’t go away.
This is very different from general dentistry, where patients come in every six months like clockwork. For oral surgeons, it’s urgent, specialized, and often high-stakes. That means your marketing has to do two things at once:
Without a clear marketing plan, it’s too easy to lose cases to a general dentist who offers surgery or to another specialist who’s simply easier to find online.
When we work with an oral surgery practice, we don’t just throw out a list of tactics. We start by asking:
We create a marketing plan specific to your practice after we have a clear understanding of that picture. That could require some surgeons to put a lot of effort into marketing dental implants. For others, it might entail increasing awareness of urgent oral surgery.
The idea is straightforward: rather than a one-size-fits-all package, each practice should have a plan that takes into account its objectives and strong points.
Here are the main tools we use when building a plan for oral surgery practices:
We want your website to appear among the first results that patients see when they search for "dental implants" or "wisdom tooth extraction near me." SEO can help with that. We make sure Google knows exactly what you have to offer, enhance local search listings, and optimize the content of your website. Consistent visibility brought about by effective SEO pays off month after month.
A patient might only spend 10 seconds deciding whether to stay on your website. If the site looks outdated, loads slowly, or doesn’t answer their questions, they’re gone. We build modern, mobile-friendly sites designed specifically for oral surgeons. They showcase your expertise, explain procedures clearly, and give patients confidence to schedule an appointment.
Although SEO takes time, there are instances when you need results immediately. Google Ads immediately place you at the top of search results. To get you seen by the patients who are actively ready to schedule, we develop targeted advertising campaigns around your most expensive procedures, such as full-arch implants or corrective jaw surgery.
People who feel they "know" a surgeon are more likely to choose them. Social media platforms allow you to post patient testimonials, staff introductions, and brief videos that walk through procedures. In order to foster familiarity and trust, we assist oral surgeons in strategically utilizing these tools.
Even with strong digital marketing, referrals still matter. We provide tools and strategies to keep you connected with local general dentists. This includes branded digital content, co-marketing efforts, and referral-tracking systems that help you stay top of mind with the practices that send patients your way.
There are a lot of marketing agencies out there. But most of them don’t understand the dental field—let alone the unique challenges of oral surgery. That’s what sets DentalROI apart.
Working with DentalROI means you don’t have to translate your specialty to a generic agency. We already get it—and we know how to position you for success.
One oral surgeon we worked with had been in practice for years but felt “invisible” online. Their website was outdated, they weren’t showing up in searches, and they relied almost entirely on referrals.
Here’s what we did:
Within six months, their online traffic tripled, and implant consultations became a regular part of their schedule. The surgeon told us, “I finally feel like patients can find us without relying on other dentists.”
That’s the difference a thoughtful oral surgery marketing strategy can make.
The best results come from combining digital visibility with referral support. That means a strong website, SEO, Google Ads, and social media, all backed up by solid relationships with local dentists.
In some ways, yes. The procedures are more complex, and patients often arrive anxious or in pain. But with the right systems in place—clear communication, patient-friendly education, and a well-run marketing plan—you can reduce stress by attracting patients who feel confident in your care.
Because patients are searching online first. If your practice isn’t visible, you’ll miss out on people actively looking for your services. A strong digital strategy ensures you capture that demand.
SEO improves your search rankings for key procedures like “wisdom tooth removal” or “dental implants.” When you’re one of the first practices patients see, you attract more clicks, more calls, and ultimately more new patients.
Yes. Ads give you immediate visibility and allow you to target new patients who are ready to schedule. When paired with SEO, they’re one of the fastest ways to grow your case volume.
You don't have to rely on infrequent referrals or hope that patients will find your name. With a tailored oral surgery marketing plan, your practice can take control of its growth.
Because we know a lot about the dental industry, we've been able to help oral surgeons all over the country get more patients, build stronger referral networks, and make more money. Let's talk if you're ready to do the same.
Set up your free consultation right now to learn how a personalized marketing plan can help your business grow.
DentalROI delivers the expertise and tools you need to attract new patients and expand your practice. Ready to see the results? Fill out the form to start your growth journey today.
