Dental Marketing Tips & News

The DentalROI Dental Marketing Blog is dedicated to helping you to better understand dental marketing, news and information on the latest trends and updates, as well as tips and tools to help you grow your practice.

The Power of Video

Scott N. McMeen

Custom Dental Videos

Video empowers dentists to deliver information to existing patients and prospective patients in an easily digestible manner.


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Advantages to Online Registration

Scott N. McMeen

Online Secure Forms

Online forms for new patients make the registration process easier and save dental practices time and money. A further benefit of secure online dental registration forms is that they protect your patients’ data.


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How Secure Online Forms Help Improve Your Office

Scott N. McMeen

Online Secure Forms

Secure online forms for new patients improve dental office efficiency and cut admin costs. They can also help you get more patients on your books. Remote registration offers greater convenience than filling out paper forms, and this can encourage a higher sign-up rate.


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Benefits of Automated Review Requests

Scott N. McMeen

Reputation Management

In the digital age, online reviews can make or break a business, and your dental practice is no exception. These evaluations of your dental services significantly impact your ability to retain patients and attract new ones.


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Benefits of Having Managed Website Chat

Scott N. McMeen

Managed Website Chat

It’s usually only the largest dental practices that have the resources to dedicate full-time representatives to talk to patients online. And what do you do if someone wants to chat in the middle of the night? The solution lies in having a reliable website chat management system.


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Benefits of Working with a Digital Ads Expert

Scott N. McMeen

Digital Ads Expert

Online advertising through search engine marketing (SEM) can give your dental practice instant access to prospective patients. Unlike radio, TV, or print advertising, it allows truly personalized dental marketing and costs a lot less than traditional forms of advertising.


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What Ad Platform Should Your Office Be Advertising On?

Scott N. McMeen

Paid Advertising

Online advertising entails buying ads on search engines or social media sites to drive traffic to your website, typically on a pay-per-click basis. Pay-per-click (PPC) advertising – aka search engine marketing (SEM) – gives dental offices the fastest way to get new patients by targeting people looking for the dental services they offer.


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