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Dental Marketing Tips & News

The DentalROI Dental Marketing Blog is dedicated to helping you to better understand dental marketing, news and information on the latest trends and updates, as well as tips and tools to help you grow your practice.

Benefits of Working with a Digital Ads Expert

Scott N. McMeen

Digital Ads Expert

Online advertising through search engine marketing (SEM) can give your dental practice instant access to prospective patients. Unlike radio, TV, or print advertising, it allows truly personalized dental marketing and costs a lot less than traditional forms of advertising.


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What Ad Platform Should Your Office Be Advertising On?

Scott N. McMeen

Paid Advertising

Online advertising entails buying ads on search engines or social media sites to drive traffic to your website, typically on a pay-per-click basis. Pay-per-click (PPC) advertising – aka search engine marketing (SEM) – gives dental offices the fastest way to get new patients by targeting people looking for the dental services they offer.


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What to Look for in Appointment Reminder Software

Scott N. McMeen

Appointment Reminders

Reminding patients about upcoming dental appointments reduces no-shows and increases practice revenue. Appointment reminder software automates the system to make it more efficient and effective.


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Benefits of Social Media Marketing

Scott N. McMeen

Social Media Marketing

If implemented properly, social media marketing can play an important role in growing a dental practice by opening up an extra channel of communication between you and existing and prospective patients.


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