Dental Marketing Services

Grow Your Practice with Dental Marketing That Proves to Works

Growing a dental practice isn’t just about providing great care - it’s also about making sure new patients can find you and feel confident choosing your office. Every day, people are searching for "dentist near me", and dentist in your location.  Whether it’s for a routine cleaning, a smile makeover, or urgent dental care, people constantly search for providers they can trust. If your practice isn’t showing up or standing out, you’re missing out on those opportunities. That’s where DentalROI comes in. We help dental practices build real connections with their local communities through marketing strategies designed to bring in new patients and keep your schedule full.

What Benefits & ROI Can I Expect?

The short answer is you should expect a positive ROI in 3-6 months if you have a larger budget and within 6-12 months if you have a smaller dental marketing budget. Think of any investment you make and returns are unlikely in short amounts of time unless the risk is very high. Dental marketing is a low risk investment and our clients typically see an ROI over 100%.

Other benefits of the best dental marketing programs are increased efficiency for office staff, more effective practice scaling, better, and easy to prove “goodwill & assets” when it comes to selling your practice.

Frequently Asked Questions For Digital Dental Marketing 

Thanks to our extensive experience in dental marketing, we have encountered some questions that seem to come up over and over again. If you have had any of these questions yourself, feel free to explore the answers below. Of course, we are always happy to connect with you directly to answer questions and explain our services, so feel free to reach out at any time to get started.

Q: What is Digital Dental Marketing?

A: As the name would suggest, dental marketing is the process of using various marketing techniques to promote your dental practice to the local community. Under this umbrella term, just about any form of advertising could apply. Digital dental marketing is certainly one important and popular approach, but there are also physical mail campaigns, TV and radio ads, sponsoring local events, and much more that can be included in your marketing tactics.

Q: What are some common mistakes to avoid in dental marketing?

A: One of the biggest mistakes a dental practice can make in the marketing realm is having a lackluster website. In the modern world, your website is your virtual front door, and it is likely to be the first meaningful interaction that potential patients have with your business. Investing the time and money into building a great website is a huge step toward impressing patients and growing the practice over time. Also, failing to leverage the power of social media is another big error that can be easily avoided.

Q: How do you measure the success of dental marketing efforts?

A: The right way to track dental marketing success depends on what it is you hope to achieve with each initiative. Of course, ultimately you would like to see growth in the number of patients you serve month after month, but that’s only one measure. For digital marketing efforts, tracking how many visits are recorded on your website each month is a good way to watch for growth and find proof that your hard work is paying off. As long as those website visitors like what they see, at least some percentage of them will likely turn into new patients.

Q: How can a dental practice use social media for marketing?

A: The beauty of social media for promoting a dental practice can be seen in its local nature. Despite social platforms being massive corporations, the communities that develop within them often have a local feel. So, by taking part in the right discussions, and by being part of the right groups, it’s possible to earn plenty of attention from potential patients by actively engaging on a variety of social platforms.

Q: What are the benefits of PPC for dentists?

A: PPC is a great way to get instant traffic to a website. Once a PPC campaign is set up, it can simply be turned on, and funded, and the clicks will start to flow. Of course, there is plenty of hard work needed to optimize the campaign and make sure it is profitable, but the speed of results that are available through PPC can’t be easily replicated with any other form of digital marketing.

Q: What are the most effective dental marketing strategies?

A: Effective dental marketing strategies include SEO, Google Ads, patient referrals, social media, and email campaigns.

Q: How can Digital Marketing help me stand out from other dental practices in my area?

A: Digital marketing helps your practice stand out by boosting online visibility, building trust, and attracting more local patients through targeted ads, SEO, and personalized content.

Q: What services do dental marketing agencies typically offer?

A: Dental marketing agencies offer SEO, social media, PPC ads, content creation, web design, and branding.

Q: What are the most effective dental marketing strategies?

A: Effective strategies include SEO, social media, online reviews, and email marketing.

Q: Why is reputation management important in dental marketing?

A: Maintaining a positive reputation through reviews and responsiveness builds trust with prospective patients.

Q: What are the advantages of using email marketing for dental practices?

A: Email marketing keeps patients informed about services, promotions, and health tips. It’s a cost-effective way to retain patients, encourage bookings, and remind patients about routine checkups or treatments.

Q: Does my dental clinic need a dental digital marketing service?

A: Yes, dental digital marketing helps attract new patients, build trust, and boost online visibility effectively.